- June 20th
- 11:00 AM
Join us for an online screening of NEON, an award-winning documentary on the neonization of Warsaw and Poland in the Cold War era. San Francisco Neon will host a Q&A with the film’s director, Eric Bednarski, who will join in “live from Warsaw”.
In this gorgeous film, Bednarski uncovers the remarkable Polish neon and lettering design of the 1960s and 1970s in Warsaw, and asks: Was it possible to truly advertise in a system where shops were frequently empty and brands and services were state-run? What distinguished “socialist” neon advertising from neon advertising on the other side of the Iron Curtain?
Banner photo by Hans J. Orth, 1960 Warsaw