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SUMMARY:Career as a Brand System™ — Design Your Narrative\, Positioning\, and Visibility
DESCRIPTION:Most careers don’t stall because of lack of skill.They stall because the story isn’t clear. \nThis hands-on workshop introduces Career as a Brand System™\, a framework for turning your work into something visible\, legible\, and opportunity-generating. \nOriginally developed through work across mobility\, hardware\, and consumer technology—and recently taught at Fremont Tech Week—this session focuses on how to design your career with the same intentionality as a product or brand. \nParticipants will work through four core components: \n\nNarrative — defining what you stand for and how your work connects\nLanguage — articulating your value in a way others can understand and repeat\nAsset — creating a tangible representation of your thinking\nVisibility — distributing your work so it reaches the right people\n\nThis is not a lecture.Each attendee will leave with a working draft of their own positioning and a clear next step for applying it. Workbook\, pens\, and workshop materials will be included for participants. \nSchedule: \n6:00–6:30 PM — Arrival + guided networking6:30–8:30 PM — Workshop (interactive)8:30–9:00 PM — Open conversation + wrap \n\nWhat makes this session different: \nMost events during the week focus on ideas.This session focuses on application. \nParticipants will also take part in a simple reflective exercise—writing a note to their future self—to reinforce what they’re building beyond the room. \n\nWhat past participants said \n“I can tell you put a lot of thought into this workbook. As a systems person\, this is really good.” \n“This workbook is very thought-provoking. The before/after framing got me thinking.” \nWho this is for: \nDesigners\, builders\, and operators who: \n\nAre doing meaningful work but struggle to explain it\nWant to be more intentional about how their work is seen and understood\nAre navigating transitions\, growth\, or new directions\n\n  \n*Please note that this is a limited-capacity workshop with 20 spots. \nWe exceeded capacity at the first session during Fremont Tech Week\, with 32 RSVPs for 20 seats.
URL:https://sfdesignweek.org/event/career-as-a-brand-system-design-your-narrative-positioning-and-visibility/
LOCATION:Rtrospct Studio\, 2950 Geneva Ave\, Daly City\, United States
ATTACH;FMTTYPE=image/png:https://sfdesignweek.org/wp-content/uploads/2026/05/Studio_Room-1.png
ORGANIZER;CN="INBRND (Career as a Brand System%E2%84%A2)":MAILTO:chanwendy11@gmail.com
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