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DTSTART;TZID=America/Los_Angeles:20260609T170000
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SUMMARY:Reimagining Creative Work in the Age of AI
DESCRIPTION:New tools don’t just speed up old work. In the right hands\, they push boundaries and open a door to what didn’t exist before. Stranger\, sharper\, more specific. More human\, not less. \nWhat can you make now that you couldn’t a year ago? What happens when AI is thoughtfully integrated in the design process\, not just used as a research tool? And since everyone is talking about taste\, yes we’ll talk about that too. \nEmmett Shine has been sitting with these questions (and experimented the crap out of it.) \nOn this SF Design Week\, Emmett will walk us through how he has pushed his creative work with AI\, reshaped his studio’s process\, share some recent case studies and talk about his point of view on brand & creativity in the age of AI. \n🖼️THE EXPERIENCE \nPre-event comms: Attendees who want to meet new folks will self-select in the RSVP and receive a “who’s gonna be there” write up\nFuel up & connect: Through curated prompts\, attendees will connect and chat over light snacks\nLearn:Presentation by Emmett\nQ&A: Open floor questions for Emmett \nConnect deeper: More time for attendees to discuss learnings and keep in touch  \nWho is Emmett?Emmett Shine is the founder of Little Plains\, a digital design\, UX\, and brand strategy studio in New York City. The studio is AI-native and practitioner-led\, working primarily with early-stage startups.Prior to that\, Emmett co-founded Gin Lane (design agency that created some of the most well known DTC brands) and Pattern Brands (a portfolio of category-leading home brands)\, helped launch 50 brands\, and has been a part of 7 successful exits. His work in brand is featured as a Harvard Business School case study. \nBrought to market: Harrys\, Hims\, Hers\, Stadium Goods\, Neuralink\, AYR\, Sunday Goods\, Cedar\, Hello Alfred\, Recess\, 365 by Whole Foods\, Made Nice\, Cadre\, Company\, Taika\, Haus\, Alma\, Smile Direct Club\, Dia & Co.\, Open Spaces \nSupported in early stage growth: Sweetgreen\, Warby Parker\, Everlane\, Quip\, Shinola\, Bonobos\, Reformation\, Shake Shack\, Tartine\, Coffee Manufactory\, Honest Buildings\, Go Get ‘Em Tiger \nAdvisor of: Care/Of (acq. Bayer)\, Geneva\, Recess\, minisocial\, Sunday Goods\, Arbor Energy\, Golden Ratio Coffee\, Shhhowercap\, Nova \nThis event is hosted by Space to Grow
URL:https://sfdesignweek.org/event/reimagining-creative-work-in-the-age-of-ai/
LOCATION:The Nook\, 1242 Market St\, San Francisco\, CA\, CA\, 94102\, United States
ATTACH;FMTTYPE=image/jpeg:https://sfdesignweek.org/wp-content/uploads/2026/05/EMMETT-SHINE.jpg
ORGANIZER;CN="Space to Grow":MAILTO:tina@tinayip.com
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DTSTART;TZID=America/Los_Angeles:20260609T173000
DTEND;TZID=America/Los_Angeles:20260609T193000
DTSTAMP:20260603T185942
CREATED:20260509T204544Z
LAST-MODIFIED:20260602T230055Z
UID:10000643-1781026200-1781033400@sfdesignweek.org
SUMMARY:CANCELLED Explore Your Multitudes: A Workshop on Your Next Iteration of Ambition
DESCRIPTION:You have a life that\, on paper\, is working. Work is going pretty good. You have something that looks\, from the outside\, like the version of success people aim at. \nBut something feels off… \nYou want more\, but you’re not quite sure what “more” looks like. Other than continuing to work in tech\, people around you are either tech founders or content creators…so are those the only paths forward?? Should you start a side project? What would that even look like? Meanwhile\, some people are telling you just to be content\, but that also doesn’t feel quite right… That feeling of more keeps stirring in the back of your head\, but it doesn’t have a shape yet. \nThis workshop is about giving that feeling a shape ️ (…and doing something about it!!) \nFor 90 minutes\, we’ll explore the multitudes you contain: the versions of your ambition you’ve been growing\, the ones you’ve been ignoring\, the ones you’ve forgotten\, and the ones that might be asking for attention next. \nWe’ll also make space to connect\, cheer each other on\, find collaborators\, and be in community so you don’t feel so alone in figuring all this out  \nYou’ll leave with a new way of seeing your own ambition and a clearer sense of which version of you wants to be developed next. Because you know what? Ambition is PERSONAL\, so let’s make space to really explore your multitudes  \n  \nWorkshop host \nHelloo!! I’m your host Tina Yip. I’m the founder of Space to Grow & a coach for creative and strategic people. I also host 5to9\, a podcast where I have conversations with people who have made pivots to work on their own terms. \nAfter spending over a decade as a brand strategist at agencies such as R/GA and Big Spaceship\, working on brands like Google\, Samsung and Mastercard\, she realized what I cared most about is people. Bringing people together\, maximizing their potential\, rethinking their relationship with work\, and challenging what’s expected so that they can live their most vibrant lives. \nI’ve been featured in Randi Zuckerberg’s book “Pick Three” as an expert on side hustles. I’ve also spoken at General Assembly\, SF Design Week\, California College of the Arts\, Her Conference\, Asians in Advertising\, Social Media Strategies Summit\, and Youth Marketing Summit\, and hosted 200+ events that ranges from conferences at SXSW\, Cannes Lions\, and Advertising Week to hackathons\, safe rooms and brunch series\, all intentionally designed for folks to feel\, connect and learn. \nI help people create healthier\, more aligned relationships with work. I believe our work is an extension of our souls. There is beauty in it. Let’s start designing work around our lives instead of the other way round. Creating more space for creativity and honoring ourselves with the meaningful lives that we are meant to live 
URL:https://sfdesignweek.org/event/explore-your-multitudes-a-workshop-on-your-next-iteration-of-ambition/
LOCATION:The Nook\, 1242 Market St\, San Francisco\, CA\, CA\, 94102\, United States
ATTACH;FMTTYPE=image/jpeg:https://sfdesignweek.org/wp-content/uploads/2026/05/WORKSHOP-TEMPLATE.jpg
ORGANIZER;CN="Space to Grow":MAILTO:tina@tinayip.com
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