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De.Coded. Creating a Human Atlas of Silicon Valley with Studio Sutherl&

June 6, 2023 @ 3:00 pm

Join us for a talk by Jim Sutherland of Studio Sutherl& in the UK.

Human Atlas is a social-impact art platform founded by artist Marcus Lyon. Mapping community through oral history, portraits and ancestral DNA. Inspiring the next generation of change.

Human Atlas projects are research-based, interdisciplinary explorations of the people of a specified geography. They are built on extensive nomination processes. A carefully curated group nominates individuals who are championing and driving social impact in all its forms: from public servants to entrepreneurs, from non-profit leaders and activists to artists and scientists. The projects then map these remarkable humans through photographic portraits, app-based oral histories, info-graphic mapping and ancestral DNA. Human Atlas projects take on many digital forms but always begin as a published limited edition book and an interactive exhibition.

Studio Sutherl& has designed a Human Atlas of Brazil, Germany, Detroit and now Silicon Valley and are currently working in Los Angeles.

ABOUT Studio Sutherl& and Jim Sutherland:

Studio Sutherl& was set in London up by Jim Sutherland in 2014 to be agile and playful – building teams from the best artists, architects, photographers, writers and strategists to suit each project. There is immense creative potential in collaboration. And great joy.

He has rebranded the Natural History Museum, Wimbledon Lawn Tennis, The Arts Society, Williams F1, Prostate Cancer UK, National Museums Scotland, Welsh National Opera, and Start-rite shoes. He has designed over 50 stamps to date for Royal Mail including the Agatha Christie set in 2016. Awards include 96 pencils at D&AD. He has judged D&AD nine times (including Foreman of the Branding Jury in 2023).

Studio Sutherl& was the most awarded design studio at D&AD in 2017, and came number one in the Computer Arts UK studio rankings in 2017 and 2018.


June 6, 2023
3:00 pm