For over fifty years, SEGD (the Society for Experiential Graphic Design) has been the go-to resource for wayfinding, placemaking, and experience design. Policymakers and developers look to us as thought leaders and expert collaborators. And we can see our members’ impact in the world around us: in SEGD Fellow Massimo Vignelli’s iconic NYC subway map; in the Universal Symbols in Health Care we developed with Hablamos Juntos; in our creation of the first ADA White Paper on accessible wayfinding—and in the multitude of ways experience design benefits the wellbeing of our communities.
