Honorable Mention: Wildcard
All of it Now
Charity: Water’s annual fundraising gala was leaving its home in NYC and wanted to arrive on the West Coast with a bang. After a bit of brainstorming with Trademark and the Charity: Water team, we landed on an installation concept that would inspire awe – an enclosed, 88 ft. diameter LED ring, dubbed the Halo. The Halo displayed 360° video provided by Bodega Studios and other Charity: Water partners, and also featured generative graphics developed in-house at AOIN. We were asked to design, build, and operate a bespoke donation app, feeding live data into our generative graphics engine and visualizing funds raised throughout the night in real-time on a display over 14,000 pixels wide. By the end of the evening, the immersive fundraising experience had exceeded expectations by raising over $7 million! This money will be used to purchase a new water drilling rig and fund drilling projects to deliver clean drinking water for over 500 communities in Ethiopia.